
We’re changing. Well, evolving is probably a better word. We are now Mi. The work we do now is different to what we were doing five years ago. The evolution has happened naturally – we’ve just given it a name.
Digital imagemaking, animation and visual effects are still at the heart of what we do, but how we do it has changed. Now everything starts with ideas; ideas that we generate, or ideas that our clients bring to us to produce.
To reflect this we have had a bit of a cabinet shuffle: we have a new Creative Director, Ian Hogg, and Gareth Thatcher is now our Technical Director.
So far Mi is off to a pretty good start, and you can find out more about us in September’s Advanced Photoshop Magazine, which features a bit of a profile. With full colour pictures, imagine that.

Ian
09. Sep, 2009
How-Do have written a little piece about all this:
http://www.how-do.co.uk/north-west-media-news/north-west-digital-media/ahd-motion-imaging-no-more-as-mi-launches-in-manchester-200909096305/
That’s some long link eh?
Ian
09. Sep, 2009
And so have The Drum:
http://www.thedrum.co.uk/news/2009/09/09/11340-manchester-studio-ahd-relaunches-as-mi
neil
16. Sep, 2009
Loving the new identity guys good luck with it all!!!